Samsung is close to reaching a broad cooperation agreement with Perplexity

Samsung Nears a Wide - ranging Cooperation Agreement with Perplexity

Samsung Electronics is close to reaching a wide - ranging cooperation agreement with Perplexity AI Inc. It plans to invest in this artificial intelligence startup and deeply integrate its search technology into Samsung devices. According to people familiar with the matter, the two sides are in consultations to pre - install Perplexity's applications and AI assistant on Samsung devices to be launched in the future, and integrate its search function into the Samsung web browser. The two sides have also discussed the possibility of connecting Perplexity technology to Samsung's voice assistant Bixby. Samsung may announce the relevant integration plan as soon as this year, aiming to include Perplexity's services as one of the default assistant options in the Galaxy S26 mobile phone series to be released in the first half of 2026. However, the relevant details have not been finalized and are still subject to change. Samsung is expected to be one of the major investors in Perplexity's latest round of financing.

—— Bloomberg

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